williec
You
have permission to publish this article electronically
or in print, free of charge, as long as the bylines are
included. A courtesy copy of your publication would be
appreciated. Send to willie@williecrawford.com
How To Double Your Online Income In 72 Hours
At No Cost
Copyright 2004 by Willie Crawford
Would you like to know how to double your online
income in just 72 hours at no additional cost?
If you wouldn't, I can't understand why...
especially since it's so easy.
Here's how you literally DOUBLE the income generated
from your websites and emails in 72 hours. Revise
your ad copy. It really is that simple. If you're
getting even a trickling of visitors or subscribers,
and you can increase your conversion rates by 3-5%,
then you can often literally DOULBLE your bottom line.
You will often see the results of these changes...
if you track them closely... in as little a 72 hours.
You've heard a hundred times that the headline is
the single most important element in your copy. The
reason is... because if the headline doesn't grab
them and pull them in, you can't communicate with
them. That includes the headlines for you emails
which is really the subject line.
How do you come up with headlines that grab your
readers and pull them further into the page. You
talk about specific benefits (derived from product
features) that THEY care about. You tell them how to
avoid pain and increase pleasure using your products.
But how do you know what specific benefits they care
about? Your customers tell you!
They tell you in the testimonials that they send you.
They tell you in the questions they ask about the
product.
They tell you in the testimonials they provide your
competitors.
They tell you in the discussions that they have in online
forums and discussion lists.
They tell you in the feedback that they provide you through
your feedback forms. You do ask for feedback after
making a sale don't you? Some people even ask for
feedback when they don't make a sale. There's software
mentioned in the fre-e report I'll tell you about later
that automates this feedback collection process.
All you really have to do is listen... and emphasize
those things they are telling you that they care about
... in your copy. It really is that simple.
One way to do this is to make a list of all of your
products features. Then translate those features into
benefits. How will each feature make your prospects'
lives better? Use these facts, to generate as many
benefits filled headlines as you can.
Next you begin testing to see which headline works best
for you. Begin with the headlines that incorporate the
things they've already told you that they care about. I'd
begin with the benefit that was mentioned most often
in the feedback.
Monitor the different results you get from each
headline. Split-testing software is probably the best
way to do this. If you have enough traffic, you will
often see a big difference in only 2-3 days. If you
don't have sufficient traffic, it will take a little
long, or you can boost your traffic using a pay per
clicks campaign.
You hear over... and over... and over again, test
different headlines. Yet very few people do it. If
you're not exactly sure how to monitor changes in
conversion rates that your different headlines make,
grab a complimentary copy of a 30 page report on the
topic from me at:
http://TheRealSecrets.com/thebook/headlines.html
It explains things very clearly. This report is an
introductory version of a larger book on the topic.
Probably the most important thing that you can do
today is spend a few hours working on your headlines.
It literally can increase your bottom line by as much
as 1000%. It's one of those things that YOU know that
you need to do. If you don't constantly test new
headlines, your marketing results most likely will
not improve. Get started now. I'm going to :-)
-----------------------
Willie Crawford has been teaching others how to build an
on-line business since late 1996. Frequently featured in
radio, magazine and newspaper articles and interviews, Willie
teaches the average guy what the top marketers are doing but
seldom talking about. For example, Willie demonstrates the
power of automated residual income through his system at:
http://ProfitAutomation.Com Discover the secret now!
=================================================
or in print, free of charge, as long as the bylines are
included. A courtesy copy of your publication would be
appreciated. Send to willie@williecrawford.com
How To Double Your Online Income In 72 Hours
At No Cost
Copyright 2004 by Willie Crawford
Would you like to know how to double your online
income in just 72 hours at no additional cost?
If you wouldn't, I can't understand why...
especially since it's so easy.
Here's how you literally DOUBLE the income generated
from your websites and emails in 72 hours. Revise
your ad copy. It really is that simple. If you're
getting even a trickling of visitors or subscribers,
and you can increase your conversion rates by 3-5%,
then you can often literally DOULBLE your bottom line.
You will often see the results of these changes...
if you track them closely... in as little a 72 hours.
You've heard a hundred times that the headline is
the single most important element in your copy. The
reason is... because if the headline doesn't grab
them and pull them in, you can't communicate with
them. That includes the headlines for you emails
which is really the subject line.
How do you come up with headlines that grab your
readers and pull them further into the page. You
talk about specific benefits (derived from product
features) that THEY care about. You tell them how to
avoid pain and increase pleasure using your products.
But how do you know what specific benefits they care
about? Your customers tell you!
They tell you in the testimonials that they send you.
They tell you in the questions they ask about the
product.
They tell you in the testimonials they provide your
competitors.
They tell you in the discussions that they have in online
forums and discussion lists.
They tell you in the feedback that they provide you through
your feedback forms. You do ask for feedback after
making a sale don't you? Some people even ask for
feedback when they don't make a sale. There's software
mentioned in the fre-e report I'll tell you about later
that automates this feedback collection process.
All you really have to do is listen... and emphasize
those things they are telling you that they care about
... in your copy. It really is that simple.
One way to do this is to make a list of all of your
products features. Then translate those features into
benefits. How will each feature make your prospects'
lives better? Use these facts, to generate as many
benefits filled headlines as you can.
Next you begin testing to see which headline works best
for you. Begin with the headlines that incorporate the
things they've already told you that they care about. I'd
begin with the benefit that was mentioned most often
in the feedback.
Monitor the different results you get from each
headline. Split-testing software is probably the best
way to do this. If you have enough traffic, you will
often see a big difference in only 2-3 days. If you
don't have sufficient traffic, it will take a little
long, or you can boost your traffic using a pay per
clicks campaign.
You hear over... and over... and over again, test
different headlines. Yet very few people do it. If
you're not exactly sure how to monitor changes in
conversion rates that your different headlines make,
grab a complimentary copy of a 30 page report on the
topic from me at:
http://TheRealSecrets.com/thebook/headlines.html
It explains things very clearly. This report is an
introductory version of a larger book on the topic.
Probably the most important thing that you can do
today is spend a few hours working on your headlines.
It literally can increase your bottom line by as much
as 1000%. It's one of those things that YOU know that
you need to do. If you don't constantly test new
headlines, your marketing results most likely will
not improve. Get started now. I'm going to :-)
-----------------------
Willie Crawford has been teaching others how to build an
on-line business since late 1996. Frequently featured in
radio, magazine and newspaper articles and interviews, Willie
teaches the average guy what the top marketers are doing but
seldom talking about. For example, Willie demonstrates the
power of automated residual income through his system at:
http://ProfitAutomation.Com Discover the secret now!
=================================================